Why you need to cleanse your mailing list

Cleansing your email list now and again will not only help make it easier to measure the success of email marketing campaigns, it will also reduce marketing spend and save your business money in the longterm. So, with it being the start of new year, now would be the perfect time to go through your mailing list and make sure it’s in tip top shape for the rest of 2016.

By | February 6th, 2016|Creative Resolutions, Insights|0 Comments

Why you need to re-evaluate and (maybe) refresh your brand

A re-evaluation of your existing branding doesn’t mean you have to go ahead and change absolutely everything, let’s just get that out of way now. We’re not here to tell you that a new company name is needed for 2016, or that your website is outdated, oh no.However, it is a good idea to use this time to take a good look at your brand identity as it stands, checking whether the current branding accurately represents your business as it is now; your marketing objectives, company values, and your customers. And whether it can continue to represent your business well into the rest of the year.

By | February 6th, 2016|Creative Resolutions, Insights|0 Comments

Biggest website trends you need to know in 2016

Whether you are thinking about a new website, or making a few tweaks to the old one, it certainly helps to know what’s fresh in the longterm. We take a look at some of the biggest website trends in 2016.Every year brings a new set of trends, especially in the ever-evolving world of tech and design. Whilst this can seem a bit of an imposition, it’s also a fantastic opportunity for businesses who want to freshen up their image and online marketing channel.Your website is the epitome of both those things, so it definitely pays to keep ahead of the curve. Here’s a few of the biggest website trends across design and functionality you need to know in 2016.

By | January 6th, 2016|Creative Resolutions, Insights|0 Comments